Tuesday · 10:47 PM · Amsterdam

Meet Sara.

She sells skincare online. Founder of one. Built the brand from her kitchen table.
People used to Google you.
Now they ask ChatGPT about you.
And ChatGPT answers without checking with you first.

Sara just lost a customer she'll never meet.

AI search · live
fragrance-free moisturizer for rosacea
Top picks
1
La Roche-Posay Toleriane
2
Avène Tolérance Control
3
CeraVe Hydrating Cleanser
Sara's store
where's Sara?
That customer just bought one. Sara will never know they existed.
scroll to start
She did something about it.

Last month, she hired help.

Dexi · weekly audit
scanned14 pages · schema OK
gaprosacea routine · missing
action→ draft + publish queued
Dexi.
Sara hired her last month. Dexi reads what ChatGPT reads.She gets Sara's name on the list.
She understands

She reads what you sell. Like ChatGPT does.

sarasara.com · /products/green-moisturizer
<h1>Fragrance-free moisturizer</h1>
<p>For sensitive skin, including rosacea-pronefaces. Hyaluronic acid + niacinamide.</p>
<meta name="product" content="moisturizer">
topicfragrance-free
audiencesensitive · rosacea
missingrosacea page
competitors3 cited · 0 you
She thinks and decides

She picks the right page to build.

Three options. One ChatGPT-shaped answer.
fragrance-free moisturizer
vol4.2k/mo
efforthigh
fit67%
rosacea routine
vol2.4k/mo
effortlow · 3 posts
fit94%
pick
best Dutch skincare
vol900/mo
effortlow
fit42%
low-hanging. high-fit. ChatGPT-shaped.
She actually acts, not just talks

She builds the page. End to end.

01
Restructure
re-labels your pages so AI can read them
done
02
Write
drafts a rosacea-routine guide · 3 product links
done
03
Submit
sitemap + IndexNow · Google + Bing pinged
done
04
Track
lead pixel on every link · tagged in CRM
live
Three weeks later.
fragrance-free moisturizer for rosacea
Top picks
1
Sara's · The Green Moisturizer
2
La Roche-Posay Toleriane
3
Avène Tolérance Control
Cited. 23 days.
DM · 14:22
hey saw you on chatgpt, is the green one ok for rosacea? so glaaad i found you ❤️
yes! it's our most beloved one. you'll love it.
Tracked back to Dexi's page.
wait, who is this page for?
sarasara.com/guides/rosacea-routine6 weeks ago · 0 views
Is the Green Moisturizer safe for rosacea?
Yes. The Green Moisturizer is fragrance-free and dermatologist-tested for sensitive, rosacea-prone skin. Our formula uses hyaluronic acid and niacinamide, both well-tolerated by reactive skin types.
ChatGPT · today · 14:22
is the green one ok for rosacea
"Yes. The Green Moisturizer is fragrance-free and dermatologist-tested for sensitive, rosacea-prone skin."Source: sarasara.com/guides/rosacea-routine
Six weeks early.
Dexi watches what people are starting to ask AI.
Then writes the answer on your site. Before anyone asks it out loud.
Your competitors are still writing for last year's Google.
She knows when she doesn't know

What if she makes a claim you can't back?

Dexi · confidence
94%
94% on routine drafts. this one is medical-adjacent.
Sara
Pinged Sara on Slack
draft held back · 1-tap approve
Every flag is a lesson.
She'll learn your voice.
She'll never fake your judgment.
More time for the product

The cheapest, fastest "hire" of your life.

Let Dexi focus on this. So you can focus on what matters most, founder.
Faster
Cited in weeks. Not "maybe in 6 months".
Cheaper
Less than one ad campaign that didn't work.
Always-on
Weekly audit + auto-publish. Even when you're shipping.
If Dexi got your attention, and you'd like your own,

let's jump on a call.

On our calls it's really us.
Not our AI clones. Yet.
good-scratch.com/call →
ps. while you scrolled, Dexi published 3 pages for someone else's store.
or keep scrolling to see how she works
Dexi - visibility hire

Meet Dexi. 10x organic traffic. In 3 months.

From Google searches and ChatGPT. Dexi GEO-readies your site, audits it weekly, auto-publishes content that ranks, and tags every lead. The visibility hire you'd make - turned on like software, not paid like an agency.

What Dexi actually does

One bundle. Four jobs. They work together - that's the point.

01

GEO-ready your site

Like a sitemap, but for AI search. Dexi restructures your pages so ChatGPT, Claude, Gemini, Perplexity - any LLM - can actually read what you sell.

02

Weekly GEO scan (and SEO)

Every week Dexi runs our internal GEO tool against your site + competitors. Where you rank inside each LLM, what's slipping, what to fix this week. Plain English, no SEO jargon.

03

Auto-publish content that ranks

Dexi generates and publishes content built for AI search. You review, approve, ship. Or hand it to your account manager and stop thinking about it.

04

Lead tracking

(extra) Every visitor that turns into a lead, tagged by which page brought them. Plugs into your CRM. So you actually know what worked.

GEO - the new SEO

When your customer asks an LLM, you want to be the answer.

GEO - Generative Engine Optimization - is SEO for the LLM era. Same idea, new search engines. Dexi runs our internal GEO tool to rank you inside each one, every week.

ChatGPT
Claude
Gemini
Perplexity
Any LLM

Dexi tracks where you sit in each LLM's answers for the queries that matter to your business - then restructures pages, ships content, and re-checks the score next week. It's the same scoreboard as Google's, just for the engines your customers actually ask first now.

Proof, not pitch

Dexi writes this site's blog.

Every post on our blog (except the intro) was researched, drafted, and published by Dexi. Three a week, Mondays, Wednesdays, Fridays. We do not edit them. We read them like everyone else, and use them to test what GEO tactics actually move impressions.

If you want to see what your version of this looks like, read a few. That is the work, not the pitch.

Read Dexi's blog →
It just happened

Nine days from a blog post to a real client.

Dexi published an honest comparison of UK online therapy platforms. AI search picked it up fast - faster than Google ranked it. A therapist asked an LLM where to practice, saw the list, and signed up to one of our own platforms, MatchyMatch UK. Nine days after the post went live.

We know the exact path because we track every lead back to its source. That is the whole point: LLMs surface your content before traditional SEO ever ranks it, they send real buyers, and we measure every step so you can watch it work.

9 days
post to first client
Bing · ChatGPT · Google
surfaced before SEO
Every lead
tracked to its source

What you're probably thinking.

The objections we hear most. Answered like an operator, not a salesperson.

One 30-min call. Let's meet.

We'll hear about your business, where visibility leaks, and figure out together if Dexi is the right hire for you.